MSC SOCIAL MEDIA & INFLUENCER MARKETING

Lead high-impact digital campaigns for the world’s most innovative brands.

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  • Applications open for 2026 intake
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We Are Accredited

State Recognition

Programme Accreditation

Institutional Accreditation

QS Star Rating

Programme Accreditation (Global MBA)

Master the Art of Digital Influence

Step into a programme designed for the next generation of marketing leaders. This programme blends strategic data analytics with creative content execution, preparing you to lead high-impact campaigns in vibrant tech hub and across the global stage.

Expert-Led Curriculum:

Master the core DNA of the industry by deep-diving into influencer partnerships, content strategy, and data-driven ROI, the essential pillars for scaling brands in the digital age.

Applied Practical Learning:

Move beyond theory by designing viral marketing campaigns and managing community engagement in hands-on projects that mirror the fast-paced environment of global digital agencies.

Career-Ready Outcomes:

Hit the ground running with a professional portfolio and the leadership confidence gained through real-world simulations and graduate with the leadership confidence to manage complex digital campaigns for top-tier agencies and consultancy firms.

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Learning designed to connect industry needs with real career outcomes.

At Gisma We...

Best for: Students seeking strong career guidance and global opportunities. Includes: Career coaching, soft-skill training, Career Days, and connections with local organisations. Outcome: Internships, graduate roles, and leadership-ready professionals.

You can't learn just by sitting in a classroom. Our unique and modern teaching style empowers students to practice applying theory to tackle real-world problems. You’ll engage in peer-to-peer and project-based learning, and active engagement with real-world challenges, so you can be industry ready when you graduate.

An impressive 99% of our alumni are employed in roles directly related to their field of study, reflecting the real-world relevance of our programmes. Our esteemed alumni are sought after by prestigious global companies like Tesla, UPS, Amazon and more. Join us and unlock a world of career possibilities.

Be the Most in Demand Graduate

Career Launchpad
Education is just the first step towards a successful career. That's why we have a dedicated Careers Centre that provides personalised coaching and support to help our students achieve their professional goals. Our advisors provide guidance on job searching strategies, CV writing, interview preparation, and more.  
Accredited

Gisma is a state recognised university which benefits from AMBA accreditation (for our Global MBA), an honour shared by only 6 universities in Germany and 2% of all universities worldwide. AMBA represents innovation and excellence in education, one of our core values at Gisma.

Go Global
We prioritise a diverse approach to learning. You will be immersed into the most international environment - our students represent more than 90 nationalities. You will be able to build an international network by collaborating with diverse teams, and graduate with a framework of global contacts across the world.  
Highly Innovative Content

At Gisma you will be taught by highly established professors and supported by modern, innovative, technologies. We turn graduates into facilitators, contributing to the needs of the digital transformation. You’ll be ready to hit the ground running from day one in your chosen field.

Foster Excellence

Inspire Readiness

Nurture Success

Minimum Entry Requirements

  • This programme is taught entirely in English, so a strong level of spoken and written English is required. IELTS — 6.5 overall, no less than 6.0 in any component:
  • Strong undergraduate degree from a recognised university

Be part of a supportive community

106 Recent Gisma alumni are proudly placed in top 20 global companies including Tesla, Texas Instruments, Safran Engineering, and Bosch.

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Europe's Top Choice

Germany: the most popular European study destination for international students. Discover the allure of Germany, where ambitious international students from around the globe immerse themselves in an unrivaled blend of intellectual pursuit and thriving opportunities.


Students in Germany can seize the advantage of an 18-month post-study work visa, unlocking the doors to the flourishing German job market and paving the way for a successful career.

About Gisma University of Applied Sciences

A globally recognised institution for business and technology education

We empower exceptional minds to tackle business challenges with tech-driven innovation. Join a dynamic, global community, unlock unparalleled opportunities, and launch your future with a degree that truly sets you apart.

90+

Nationalities of students, alumni, and staff represented at Gisma

25+

Corporate partners we work closely with, such as Zalando, Deloitte and Siemens

€126M

Annual economic activity Gisma generates in Berlin-Brandenburg

2%

Of universities to be accredited by AMBA, which was awarded for our Global MBA

Testimonials

“Gisma has helped me both professionally and personally. I’ve taken the theories I’ve learned and used them to grow my business – from a small startup with $400, to a brand I’m proud of, now collaborating with designers across Asia.”

Linna Sochara

Gisma University of Applied
Sciences Student

“The Gisma faculty are social and extremely friendly. They take you to new levels and push you hard, so you are ready for the entire industry, with a collaborative approach to learning and strong career guidance throughout.”

Hari Chayanam

Gisma University of Applied
Sciences Student

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